Job Description

Location: San Antonio, Texas

Property: Morgan’s Hotel – An ultra-accommodating hotel, currently in development near Morgan’s Wonderland

Job Title: General Manager

Department: Operations

Supervisor: Divisional VP of Operations and/or Chief Operating Officer

Summary

Morgan’s Hotel, a new hospitality concept inspired by the world‑renowned Morgan’s Wonderland, is seeking an experienced and visionary General Manager to lead the opening and ongoing operations of an ultra-accommodating hotel designed to welcome guests of all ages and abilities. As part of ALH’s portfolio, this property will set new standards for inclusion, accessibility, and guest-centered service in the hospitality industry.

The General Manager will oversee all aspects of hotel pre‑opening planning, staff recruitment and development, operational strategy, and guest experience design. This leader will be responsible for building a culture rooted in inclusivity, comfort, and innovation—ensuring the hotel fulfills its mission of delivering exceptional stays for every guest, without barriers.

Key focus areas include operational readiness, inclusive design best practices, financial performance, community engagement, and the cultivation of a service culture that aligns with the values and legacy of Morgan’s Wonderland. The ideal candidate is a strategic and hands‑on operator with a passion for inclusive hospitality, experience leading diverse teams, and a demonstrated ability to launch and scale successful hotel operations.

This is a rare opportunity to shape an industry‑leading property, influence inclusive design standards, and bring to life a hospitality experience that is truly for everyone.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

Operational Oversight

• Manage daily hotel operations across departments (front desk, housekeeping, food & beverage, maintenance).
• Ensure guest satisfaction by maintaining high service standards and resolving complaints promptly.
• Monitor facility upkeep to ensure cleanliness, safety, and compliance with regulations.
• Analyze financial reports to track performance and identify areas for improvement.
• Set performance goals and conduct evaluations to ensure accountability.
• Foster a positive work culture that promotes teamwork and employee retention.

  Financial Management

• Develop and manage budgets for revenue, expenses, and capital improvements.
• Implement cost-control measures to maximize profitability.

  Staff Leadership

• Recruit, train, and supervise staff, including department heads and line employees.

Sales & Marketing

• Collaborate with marketing teams to promote the hotel and increase bookings.
• Build relationships with travel agencies, corporate clients, and event planners.
• Monitor market trends and adjust pricing strategies to stay competitive.

  Compliance & Risk Management

• Ensure compliance with health, safety, labor, and licensing regulations.
• Manage risk by implementing security protocols and emergency procedures.
• Handle legal and insurance matters as needed.

Strategic Planning

• Set long-term goals for growth, brand positioning, and service innovation.
• Evaluate business performance and adjust strategies accordingly.
• Oversee renovations or expansions to enhance guest experience and revenue potential.

Supervisory Responsibilities

Directly and indirectly oversee all hotel personnel, including department managers. Carries out supervisory responsibilities in accordance with the Company’s policies, training programs, and applicable laws. Responsibilities include recruiting, interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  Education and/or Experience

Bachelor's degree from four-year college or university preferred; or five years related experience and/or training in a hotel / resort environment; or equivalent combination of education and experience.

Must have previous managerial experience; overseeing a team of 10+ employees.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is occasionally required to stand, walk, sit, use hand to finger, handle or feel objects, reach with hands and arms, climb stairs, balance, stoop, kneel, crouch, crawl, talk and hear. The employee will have to move, set up and remove accessible equipment etc. The employee must occasionally lift and/or move up to 50 pounds.

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